Low-cost blueberries bring direct cost advantages to enterprises. Taking a blueberry winery in Yunnan as an example, raw material prices have dropped from 20 yuan to 3–4 yuan per kilogram, and its production capacity is expected to double by 2026. This means deep-processing enterprises can manufacture more products at lower costs while seizing a larger market share.

Business opportunities extend far beyond winemaking, covering basic processed products such as dried blueberries, jams and juices, as well as high-end nutritional products including anthocyanin extracts, functional foods and enzymes. By adopting advanced extraction technologies, enterprises can transform blueberries from "fresh fruit" into high value-added health products, maximizing profits.

The sharp drop in blueberry prices is rooted in supply and demand shifts: China's blueberry planting area has expanded rapidly in recent years, with the national output projected to reach 810,000 tonnes in 2025. Increased output has intensified competition in the fresh fruit market, naturally putting downward pressure on prices.

Nevertheless, this shift has also driven the upgrading of the industrial structure. The risk of farmers relying solely on fresh fruit sales has been mitigated by the contract farming model adopted by deep-processing enterprises, where guaranteed purchases secure growers’ earnings. Meanwhile, small and medium-producing regions have built processing plants and cold-chain facilities to adopt a "70% processing, 30% fresh sales" model, steadily absorbing local labor and boosting rural economic development.

Dongyi Technology is seizing the dual dividends of low-cost raw materials and advanced deep-processing technologies to gain a first-mover advantage in the market! We provide professional conveyor belt solutions to help processing enterprises achieve efficient production and improve performance, enabling your business to outpace competitors amid industrial upgrading.